Events, Incentives and group cruises to showcase your company

MSC Cruises Events & Incentives division brings your events the infrastructures of the most innovative fleet on the waves. But we also do more than provide state of-art facilities. We bring you the support of a specialist team with an industry-leading awareness that successful events depend not just on a successful cruise, but on our supporting the relationship between your company and its publics. That’s something which requires very different yet complementary expertise in marketing, branding, planning and logistics. Their dedication will ensure every aspect of your events and incentives is a resounding success, delighting your guests, expressing your brand values and supporting your strategic objectives.

  • Incentive holidays for sales’ people, distributors and dealers
  • Prize holidays
  • Brand support and promotional events
  • Conventions, meetings and conferences
  • Product launches and presentations
  • International events

 Contact us for further information on planning and organising your event

The choice of a world leader

The MSC Cruises fleet has grown 800% in capacity over the last ten years, offering a choice that extends from traditional elegance through to modern floating cities of the sea. All of our ships naturally offer complete business facilities and stylish Italian decor and furniture. But best of all they come with our flexible, supportive service, so you can choose the ship, location, services, facilities and season that best suit your message and goals.

  • About 160 itineraries per year
  • Choice of 12 ships with designer interiors in 8 regions of the world
  • Up to 1751 cabins, the overwhelming majority outside cabins with balconies
  • Uniquely exclusive MSC Yacht Club
  • SERVICE: dedicated crews and specialist staff, motivated by regular refresher training
  • DESIGN: luxurious, creative interiors by award-winning Italian design studio De Jorio Design International
  • FLEET: one of the greenest and most comfortable cruise fleets in the world, in the forefront of innovation

Full ship charter: make our ship yours!

Our MICE specialists can work with you to reach your stakeholder’s hearts and minds. Customisation can play an important role in this and is offered for every space and moment, ranging from shipside banners that forefront your brand to motivational and other special messages in conference halls and public areas, welcome aboard greetings and gifts in cabins, customised daily activity programmes, menus and award ceremonies, and themed events and team competitions. Whatever your objectives, we’ll help you exceed expectations to leave a lasting impression.

  • CUSTOMISATION OF THE SHIP: your logo and message on prominent banners, flags, pennant strings, signage, meeting points and reserved areas

  • CUSTOMISATION OF THE PROGRAM: tailor made itinerary & shore excursion, personalized entertainment program, team building activities

  • CUSTOMISATION OF ON-BOARD MATERIAL: cruise cards, menus, daily programs, port information, tour magazine and dining placeholders

  • CUSTOMISED GIFTS: document folders, backpacks, T-shirts, caps and tags

  • CUSTOMISED COMMUNICATIONS: invitations, welcome on board messages, thank you letters

  • CUSTOMISED SERVICES: internet package, SPA package, beverage package, private dinner in thematic restaurant, group photo package.

Types of charter:
  • About 160 itineraries per year
  • Company Conventions
  • Corporate anniversary
  • Incentives
  • Tradeshows
  • Educational seminars
  • Music Festivals
  • Sport Events
  • Training camps
  • Spa & Wellbeing programs
  • Gastronomic events
  • Poker Tournaments
  • Concerts

Submit your charter request to:

Francesco Guarracino
M.I.C.E. Business Development
Project Manager


A prestigious showcase for your company

Our ships provide an extraordinary showcase for your corporate initiatives. Widely acclaimed for their spectacular interiors and green technology, they’re luxury resorts with a view of the world that’s different every day, reminding your guests that success is a journey of discovery. World-class conference facilities include a theatre for large corporate events, meeting rooms and complete technical infrastructures so you and your guests can work just as you need. Varied modern sports and leisure facilities provide valuable team-building opportunities, while sumptuous Spa centres, gourmet cuisine, varied entertainment and attentive staff pamper your guests in elegant surroundings. The result is a clear and concrete statement about their value and your professionalism and commitment.

Choosing MSC Cruises supports many facets of your reputation, including ecological responsibility:

  • “7 Golden Pearls” for environmental responsibility include:
  • CLEANSHIP 2 - AWT (Advanced waste water treatment)
    ISO 14001 (environmental management)
    OHSAS 18001 (safety management)
    ISO 22000 (food safety management)
    ISO 50001 (Energy Performance)

  • CLEAN-SEA2 and CLEAN-AIR (controlling emissions)

  • Energy Efficient Design: with MSC Preziosa, MSC Divina, and MSC Splendida, the company has also successfully met the strict standards required by Bureau Veritas’ voluntary Energy Efficient Design scheme

  • ISO 9001 (quality management) and ISO 22000 (Food Safety management)
  • Market leading cruise company in the Mediterranean, South Africa and Brazil fleets with 6 billion euro invested in 10 years

  • A family-owned company with 45 offices and 15,500 people around the world, which is expected to carry just under 1.7 million travellers in 2014

  • State of the art conference, meeting and presentation facilities

  • A wide range of seasonal itineraries in Northern Europe, the Atlantic Ocean, Caribbean and the Antilles, South America, South Africa, the Canary Islands, and The United Arab Emirates.

Superb conference facilities with a sea view

MSC Cruises’ conference facilities make a special impression thanks to the creative interiors for which our fleet is renowned. And of course they’re fully equipped with advanced meeting, presentation and IT equipment. Specialist personnel and state-of-the-art communications technologies allow you to keep in touch with your business at all times. And our turnkey customised solutions and expert support make it easy for you to get just what you need.

  • Conference rooms

  • Theatre

  • Lounge rooms & meeting rooms

  • Advanced sound and light systems

  • Projectors and video equipment

  • Complete communications, including telephone, fax, GSM and Wi-Fi

  • Advanced sound & light systems, with video projection, screen sharing and plasma wall

  • Hostesses and interpreters

  • Photographic services

  • Work stations with high-speed internet

Relax: your guests are in good hands

MSC Cruises offers a specialist department that can comprehensively tailor our facilities and services to your needs, advising on and taking care of every detail of your initiatives. In many cases we provide complete turnkey solutions that reliably cover every aspect from location to logistics, meet & greet, airport-to-port transfers, custom event logos, banners, collectables and welcome material, entertainment, teambuilding exercises, on-shore excursions, menus and much more. So that you can relax about every aspect - including your budget - while we attend to the details.

  • TRANSFERS: MSC Cruises can organise transfers from your corporate location to our port of departure and vice versa

  • WELCOME: MSC Cruises is happy to organise a full range of ancillary services, including Meet & Greet and special welcome cocktails

  • YOU WANT SOMETHING SPECIAL? We’ll work with you to make it happen!

  • SPECIALISTS: hostesses, IT personnel, simultaneous interpreters, audio/video technicians and a host of other specialists can be provided

  • ENTERTAINMENT: MSC Cruises can organise customised events and shows on board, including sports competitions, themed shows, team competitions and award ceremonies. Advance notice is required

Service that makes you smile

At MSC Cruises we pride ourselves on our staff’s professional and attentive, friendly yet discrete personal service. They understand that every detail is important and are dedicated to ensuring that every moment of your guests’ time on board adds up to an inspiring and unforgettable experience. Which is exactly what you want to communicate your values. And your guests’ value to you. Because an experience is worth a thousand words.

YOU’RE WELCOME: our on-board staff take pride in accompanying your guests personally to their  cabins and providing prompt, helpful service whenever required

PERSONAL PRIDE: every member of staff proudly wears an ID badge with their name on it

SAFETY AND QUALITY: all our ships regularly undergo rigorous quality and safety tests and inspections, in compliance with the most stringent international and Italian standards

FULLY-TRAINED STAFF: all our personnel are highly skilled, speak several languages and benefit from regular refresher training

CABINS: round-the-clock room service.

LUXURY LINEN: 100% cotton

ROOM SERVICE: prompt 24 hour service

DAILY PROGRAMME: distributed to all cabins every day, providing detailed information on the activities and events organised for you by our staff

We move to meet your needs

Our support for meetings, incentives, conferences and events has been designed to provide the greatest possible flexibility. So we can provide exactly what you require, whether that’s a cluster of facilities on a scheduled cruise or an entirely bespoke solution, including chartering the exclusive MSC Yacht Club or even an entire ship, depending of course on availability and location. Our specialist teams can work with you to develop customised itineraries, cruise durations and prices. In short, we have one overriding priority: to do everything we can to ensure your initiatives achieve their full potential as effectively and costeffectively as possible.

ADAPTABLE: meetings, incentives, conferences and events for from 30 to 3,000 people

CUSTOMISED: invitations, banners, menus, itineraries, entertainment, areas, ships.

No initiative is too large for us to cope or too small for us to care

EXCURSIONS: MSC Cruises offers a wide range of expertly-designed excursions and can develop custom excursions to suit your needs

EXCLUSIVE AREAS: to enhance your events, we can reserve exclusive areas in our restaurants, rooms and theatre

Active team building and relaxation

The extensive modern sports, fitness and Spa treatment facilities on the MSC Cruises fleet play an important role in supporting the success of meetings, incentives, conferences and events. In addition to the energising and stress-reducing effects of exercise and relaxation, they create outstanding opportunities for team building and networking. We can even brand activities with your corporate colours and logo to make a real difference on the day and for years to come.

    Gym with instructors, squash, volleyball, mini-golf, Power walking track with breathtaking views

    Personal trainer and free classes in wide range of activities, from aerobics to dancing and yoga

    Choice of superb pools and whirlpools, with waterfalls and water features on many ships

    Sauna, Turkish baths, hydromassage, thalassotherapy, massages, Spa treatments and hairdresser

Every meal’s a special occasion and a new opportunity

Freshly-cooked specialities from Italy and around the world, served in elegant surroundings with views out to sea, create a unique dining experience. Friendly and helpful service completes the picture. What’s more, we offercomplete flexibility to tailor our services to your needs, whether you require menus themed to your event, special business lunches, gala dinners or customised evening buffets in addition to the gastronomy always provided on board.

  • CUISINE: vast choice of Italian specialities and authentic cuisine from around the world, including Chinese, French, Indian, Lebanese, Moroccan, Japanese, Thai and Tex-Mex

  • GOURMET RESTAURANTS: speciality restaurants (on certain ships)

  • MENUS: special menus available upon request (vegetarian, gluten-free, etc.)

  • WINE WAITERS: available in certain restaurants for special events

  • GALA DINNERS: special menus for unforgettable events which can be branded for you

  • GASTRONOMIC EVENTS: midnight buffet and daytime snacks

  • PIZZA: made by real pizza-chefs in the Neapolitan tradition

  • COFFEE: real Italian espressos and cappuccinos

  • ICE-CREAMS: home-made ice-creams

Success builds success

A fine meal followed by an evening’s socialising and entertainment is the perfect way to celebrate the success of a stimulating conference, alltime sales record, new contact or a job well done that’s been recognised and rewarded. And of course the social interactions on these occasions are perfect for cementing relationships and building team spirit. Varied high-quality entertainment adds a high point that brings your teams together - for lasting memories which are a proud reminder of shared achievements and shared values.

WIDE CHOICE OF ACTIVITIES ON BOARD: Bridge tournaments, volley ball, table tennis and shuffle board matches, pool games, treasure hunts, quiz games, fancy dress parties and beauty contests are organised regularly and available free of charge to all guests on request

World-class entertainment available regularly in the evenings:


Ice-breaking leisure facilities on MSC Magnifica and our MSC Fantasia class ships:

  • 4D Cinema
  • Bowling
MSC Cruises Australia - Exclusive Luxury

A private haven to soothe body and soul

The success of any event is also determined in private peace and quiet. MSC Cruises gives your guests supremely comfortable suites and cabins with balconies or panoramic sea views, lavish facilities and attentive yet discreet service. So you can be sure they feel pampered in their own private haven, to emerge rested and calmly prepared.For the ultimate experience, choose the unique MSC Yacht Club on MSC Preziosa, MSC Divina, MSC Fantasia and MSC Splendida. It’s a world apart, with its own Concierge Reception, private butler service, pool, lounge and exclusive facilities, while at the same time offering privileged access to the world of choice on our flagships. You can even charter the entire MSC Yacht Club to create an event or incentive in a class of its own.

EXCELLENCE: MSC Cruises is a family-owned company that’s proud to be Italian and represent the very best of the country’s tradition for style, cuisine and hospitality

ELEGANCE: relax in creatively-designed yet comfortably elegant surroundings

COMFORT: spacious, sumptuously appointed cabins and suites

EXCLUSIVITY: MSC Yacht Club combines an elite private club ambience with full access to the incredible variety of sports, leisure, cuisine and entertainment on MSC Cruises’ flagships



MSC Cruises: the experts in Mediterranean Cruises

Mediterranean cruises are something of a speciality for MSC. As you travel from pretty ports and beautiful beaches via magnificent islands, you will discover how our Mediterranean origins provide us with a unique expertise enabling us to reveal the secret gems of the Mediterranean and its islands to you. What’s more, our Mediterranean cruises are updated with new and exciting travel itineraries every year.

Our luxury Mediterranean cruises are designed to showcase the rich history of this region, creating a memorable vacation wrapped up in a fantastic holiday package, where there really is something for everyone.

History lovers can roam the majestic Ephesian ruins, discover the imposing Athenian Acropolis and travel back in time as they experience the Colossus of Rhodes and the Coliseum of Rome. If you’re off on a special break nothing says "amore" quite like an MSC Mediterranean cruise.

Whether you’re visiting the "love island" of Capri, riding a Venetian gondola or tucking into world class pizza in Naples, you can enjoy the best of this wonderful region. Elsewhere, you can take in a vibrant flamenco show in Spain, browse the labyrinthine Turkish bazaars or simply soak up the sun on the sandy shores of the Greek islands. From Athens to Bari, Corfu and beyond, MSC Cruises have the Med’ well and truly covered! Mediterranean Cruises: the cruise line with the most modern fleet in the world.

Cruise to Northern Europe destination with MSC Cruises Australia

Northern Europe

MSC’s Northern Europe Cruises: your gateway to the best of the Baltics, the Fjords and beyond…

Think you know Northern Europe? Once you’ve experienced an MSC Northern Europe cruise, you may think again! MSC Cruises offers itineraries that include the Baltics, Norway and the fantastic Norwegian fjords, plus an incredible circuit to Iceland that calls at the remote and beautiful Orkney and Shetland Islands.

Brilliant Baltics
The water-lined Baltic capitals could have been designed with cruises in mind!
The cities of Tallin, Stockholm, Helsinki, Copenhagen and Amsterdam are wonderful to stroll around and full of fascinating sights, offering the ideal holiday break – a unique package packed full of variety, to give you a true vacation that marries luxury with relaxation.

Fantastic Fjords
You don’t have to travel to the other side of the world for a breathtaking coastline. Our Norway cruise boasts magnificent fjords as well as impossibly quaint coastal towns such as Bergen - guaranteed to appeal to those looking for something a little different from their holiday.

Cruise to Caribbean with MSC Cruises Australia

Caribbean and the Antilles

MSC Caribbean Cruises: the ultimate in relaxation

The Bahamas, Antigua, Cayman Islands, Jamaica… the names alone conjure up relaxation and images of paradisiacal islands!

The original tropical paradise awaits your leisurely rediscovery, a myriad of islands arcing along the Caribbean crescent through pristine seas from the lush tip of Florida to Mexico. Rich in history and an incredible diversity of cultures and natural treasures, you’ll relish an experience you keep on reliving long after you’ve returned home.

Cruise to Ocean Voyages destinations with MSC Cruises Australia

MSC Grand Voyages

MSC Grand Voyages: Discover a world beyond the time

A Grand Voyage is more than an exclusive ocean cruise to some of the most exciting cities and natural wonders in the world. It is also a journey into another dimension and another time. A time where life is measured in moments, not minutes.

While you’re crossing the Atlantic towards the pleasures of the Caribbean, Florida or Brazil, rounding West Africa en route to cosmopolitan Cape Town, navigating the romantic waters of the Red Sea or savouring the sensations of the Mediterranean, you’ll have oceans of time.

Time to linger in the moment. And time to devote to your interests, exploring the passions that modern life rarely leaves room for. Because a Grand Voyage is more than a voyage of discovery, it is also a voyage of self-discovery.

That’s why you’ll find a diverse program of special events and classes on board, hosted by experts on everything from dancing and cooking to the languages and cultures of our destinations. Not forgetting a full range of entertainment and recreational pursuits for you to get involved in.

So if you’re ready to discover a world of new experiences, now is the perfect time.

Cruise to South Africa destinations

South Africa

Explore the magic of South Africa with the MSC

Indulge in a holiday to remember, one steeped in exoticism, escapism, luxury and style. MSC Cruises’ South Africa cruise is designed to stimulate the senses as you take in everything from the beautiful Portuguese Island to the bustling port city of Durban, all under the magical African sun.

Join MSC Cruises on an unforgettable adventure with a cruise to one of the world's most fascinating continents. Immerse yourself in the sights and sounds of this stunning country as you experience nature’s glory, from the forest and the savannah to the endless ocean and simply glorious beaches that are like nowhere else on earth. A South Africa cruise aboard MSC Opera or MSC Sinfonia is the best way to discover Africa in style.

Our elegant liners are equipped with every possible amenity and all bear the hallmark of welcoming and distinguished surroundings and a refined and exclusive atmosphere – a place where ‘vacation’ truly rhymes with ‘relaxation’. You will travel in elegant Italian style on the MSC Sinfonia – a luxury liner that offers a veritable ‘symphony’ of delights. From the well-appointed cabins to fabulous on-board entertainment, there really is no better way to experience this country. Onboard you’re spoilt for choice – from Virtual Golf to beauty centres – even kids and teens are catered for too with dedicated play and social areas.

Treat yourself to a voyage of a lifetime, a world of fascinating and memorable experiences… the heady rhythms and sounds of this magical continent are like the heartbeat of the world!

Cruise to South America destinations

South America

MSC Cruises’ South America cruise – a ‘fiesta’ fun!

Brazil, the fifth largest country in the world, has a wealth of riches to offer the traveler - from history and wildlife to culture and music. The carnival city of Rio de Janeiro, home to the Olympic Games, is worth taking a trip aboard an MSC South American cruise! Whatever your passions and interests, our South America cruises offer a great way to celebrate spring in style!

A discovery voyage of Latin American culture awaits you, offering up spectacular South American landscapes, tropical forestry, glistening beaches and a sampling of this continent’s famous party culture. February is carnival time in South America, prime time for our special South American cruise deals. Join the vibrant celebrations and give into the fun of the fiesta!

Experience the tropical paradises of Brazil, walk along Arrajal's beaches and dance to the music of Rio de Janeiro, because it's always party-time on our luxury South American cruises! Be seduced by stunning architecture in Salvador de Bahia, daydream on the legendary beach of Copacabana.

The United Arab Emirates

Embark on a unique exploration of modern luxury and natural wonders

Cruise the crystalline waters of Arabia, relaxing in the superlative comfort and style of MSC ships. Bask in the perfect sunshine of soft sandy beaches. Explore cities rich in tradition and wonders of the modern world.
The contrasts will surprise and delight you, from Abu Dhabi’s desert safaris, Then there’s Dubai’s futuristic cityscape, shopping mall and unique Palm Island – all centuries away from Muscat’s historic forts, traditional souk and picturesque seafront streets.

MSC Splendida

Warm rays of sunlight illuminate luxurious suites and broad, spacious decks. MSC Splendida with its exclusive MSC Yacht Club, represents another chapter in the love story between the sea and its travellers.

MSC Fantasia

MSC Fantasia is a masterpiece of Italian Style: a perfect mix of advanced technology, elegance and exclusive services.

MSC Magnifica

Opulent and magnificent – get ready for a new class of luxury liner unlike any other.

MSC Poesia

MSC Poesia is rhythmic blend of leading edge technology, elegant surroundings, exciting entertainment venues and tantalising dining opportunities.

MSC Musica

From the moment you step onboard the MSC Musica, you will feel the music in the air. A perfect blend of tasteful design, elegant ambiance and sparkling entertainment venues. Guests from around the world will enjoy the cosmopolitan atmosphere, recreation facilities,and the fine cuisine whether Italian or from a selection of international specialities

MSC Orchestra

All the elements onboard the MSC Orchestra work in harmony to create an outstanding performance. Attention to details, Mediterranean hospitality, delicious Italian cuisine: a perfect destination for a carefree holiday at sea.

MSC Lirica

The distinctive style of MSC Cruises is admired worldwide, as unmistakable as Italian music. With its blend of elegant décor and ambiance, MSC Lirica reflects the strong tradition of hospitality and the truly heritage of the company.

MSC Opera

The fine woodwork, marble floors, vibrant fabrics and panoramic windows with dramatic sea views, create the perfect environment for a multi-cultural cruise experience on the MSC Opera. An experience accompanied by fine Italian and international cuisine and excellent resort facilities.

MSC Sinfonia

MSC Sinfonia is a ship that will surprise you, offering you an extensive range of onboard facilities in a contemporary environment. You will find the very best highly qualified staff, five star cuisine and a comprehensive array of fitness equipment and spa treatments.

MSC Armonia

Discover new things, visit archaeological sites brimming with history and shop from bustling street, be pampered and looked after as if you were the only guest. With MSC Armonia all this is made possible.